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Amazon Connect Chat now supports Apple Business Chat (Generally Available)

With the Apple Business Chat integration in Amazon Connect, your customers can interact with you using the Apple Messages application on their iPhone, iPad, or Mac. Your customers can now have an experience that is as familiar and convenient as chatting with a friend, while using rich customer service features like interactive messages to do things like schedule appointments. Apple Business Chat makes it easy for your customers to chat with you anytime they click on your registered phone number on an Apple device. The Apple Business Chat integration allows you to use the same configuration, analytics, routing, and agent UI that you’re already using for Amazon Connect Voice and Chat.